From adrenaline-fuelled adventures with the family to relaxing days out with friends, great Easter days out are only a bus or train journey away with Translink.
With great offers including a £9 Bus Rambler Day Ticket, a third off rail and selected Goldline day returns and a Family & Friends Day Ticket for just £17; Translink really is the Smartmove this Easter.
In keeping with our Smartmovers activity, our visuals invite you to ‘Join the #Smartmovers for great days out this Easter’. Beautiful photography set alongside our eye-catching coloured brand bars, with the value price point given stand-out on a white Egg shaped roundel, ensure the creative is fresh and impactful.
Our campaign runs on outdoor, transit, radio, press, digital, social media and on marketing literature throughout March and April.