Translink love Summer… and so do we.
It’s that time of year when the days are long and the possibilities are endless.
So when they asked us to find a way to sell multiple products across a targeted campaign, we decided to distill that feeling into a creative execution that would really get people going.
The campaign was rolled out across 48 sheets, adshels, mega wraps, digital screens, solus rears and back of driver artwork, as well as radio, press, Facebook and Goggle Adwords.
By showing how quickly you could go from doing your rollers, to riding coasters or snoozing in the boardroom, to playing in the surf, we were able to hero on the convenience and affordability of traveling with Translink.