Department for the Economy | Apprenticeships

We are delighted to be working with the Department for the Economy to create a new, fully-integrated campaign to promote Apprenticeships for businesses and potential participants.

An apprenticeship offers an individual on-and off-the-job training, while getting paid, with the opportunity to gain qualifications up to degree level and beyond.

“Discover an inspired you, a qualified you…”

For businesses, apprenticeships are a great opportunity to train the right people for their specific needs. The creative approach was to showcase real apprentices and their employers in their workplace with candid-style videography and photography.

The campaign went live at the end of February and is running on TV, Radio, Press and Social Media. Take a look at the finished TV ad below: 

Spectacular results

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Ardmore House Pavilions
Kinnegar Drive Holywood
BT18 9JQ