From stationary to pinafores, Rushmere has everything you need to send your kids off in style for the new school term!
We were delighted to work with our Client, Rushmere Shopping Centre on their new Back to School Campaign.
This campaign plays to the emotions, starring two very sweet, primary school children dressed head-to-toe in the best of Rushmere’s school uniforms. Topped off with some props, this artwork captures the very essence of their child-like innocence, and playfulness.
Further to this, the creative approach utilises two striking coloured backgrounds, and a ‘See it, Shop it’ stamp to help drive footfall to the Centre, and plays to the notion that Rushmere is a one-stop shop for all your retail and leisure needs, all under one roof!
This campaign will be running on social, mall, and outdoor across Lisburn, Dungannon, Portadown, Armagh and Lurgan locations. Why not earn some top marks and get in early for the new school term!