Last year we were delighted to develop a fresh, new brand campaign for our client Rushmere Shopping Centre. To highlight the key offerings; Open late nights Monday to Friday, free car parking, Easy access and Over 65 Stores we developed a 10” TV commercial and Print artwork to deliver this information in an impactful, clear and concise way.
This year we took the navy, yellow and blue campaign a step further developing seasonal variations of the campaign for TV, print, outdoor, digital and transit formats.
Our bright and cheery Spring Brand Campaign incorporates a yellow, purple and blue colour palette with some fluttering butterflies. The TV ad, produced by our friends at The Picture House, is now live across UTV, Sky Adsmart and Channel 4. Our media selection for Spring also included transit with T-sides on Ulsterbus services throughout Armagh, Craigavon, Dungannon, Lisburn and Omagh.
Keep an eye out for the campaign on mall when you pop in to pick up the spring essentials at Rushmere Shopping Centre.