Ulsterbus | Goldline Growth Initiatives

This summer, we were delighted to work with Translink to promote their range of new service initiatives available on Ulsterbus and Goldline buses, including additional services, improved frequency and promotional fares.  

Using clever and impactful headlines, our range of geo-targeted creative brings the key messages of frequency and savings to the fore. Each creative was rolled out through localised campaigns for each of the service initiatives in their respective areas.

Running on outdoor and press throughout July and August, the campaign is supported by marketing collateral in stations across NI. 

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Spectacular results

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Ardmore House Pavilions
Kinnegar Drive Holywood
BT18 9JQ